Archive for the ‘Motivation’ Category

Do you realize just how much your knowledge is worth? You are the first and most important part of your business. Do you realize just how unique you are? If we were to sit down to chat and I asked you about your life and business experience I doubt it will be a carbon copy of what someone else has shared with me. You are absolutely unique, I'm certain of that. Perhaps the issue is not whether you can charge a certain amount for your services or products. It is rather just how much faith do you have in your uniqueness?

A while back, on one of my teleseminar calls, I invited some clients to share their stories.   They had attended my information empire workshop and had implemented specific strategies as a result.   If you were on that call, you would have heard me speak with one of my clients, Gail.   During the interview, Gail revealed something very interesting. She said that it was some of the little things that actually highlighted how she valued herself (or under-valued herself).

Gail is a life coach who works with professional and amateur golfers. She helps them to improve their mental game. One of the things Gail realised in coming on the workshop was how many little things she was doing to please clients and other people. She wouldn't think twice of driving out to clients or travelling to a seminar. It wasn't that those were bad things. But when she heard me talking about doing business on my terms, that I ran the workshop in my home town because it was convenient for me, she wondered why she'd never considered that for her business. Gail realised that she had personal beliefs that were undervaluing her business as a result.   She realised it was possible for her to work on her terms. She just needed to value her uniqueness and what she was offering her clients.

LOrealBecauseYourWorthItScr-300x224I love the tag line in the Loreal adverts that say €˜Because I'm worth it!’ That's what you need to be saying to yourself. Have more faith in your uniqueness.

Developing Faith in your Uniqueness

•      Are you pricing your products low because you think that will attract more clients? Is that their true value? Or should they really be at a much higher price level?
•      Do you find yourself bending over backwards to accommodate clients? Is that really beneficial to your business or could you be doing things some other way?
•      Do you question why people would want to pay to listen to you or buy your products? If that is the case it's a sure sign that you don't have much faith in your uniqueness.
•      Do your personal beliefs sometimes make you hesitate to take a step forward in business?
•      Is there a mentor or coach you could work with that can help you find your true value as part of your business? Sometimes changing the small things can make a big impact on the way you do business.

You are the first essential element in building your business to greater heights. Your knowledge is unique to you and because of that it has a value. If you question what to charge or if you can really set certain systems in place then maybe it's your beliefs that need changing. Have more faith in your uniqueness. It is on that that you will build the value of your business.

Bernadette Doyle is a marketing specialist who helps entrepreneurs become client magnets and attract a steady stream of their ideal clients. If you’d like to receive invaluable tips and advice on how to attract clients with ease, register at

I'm a working mom with two kids and a million dollar business who works just three days a week. You may be in a completely different place in your life. You might be thinking that the dreams, strategies and tactics that I am talking about don't really apply to you. The things that I am talking about achieving just seem so far removed from you current reality that you may be wondering is it even possible to get there?


Listen to that voice inside of you that is dreaming the big dreams.

I firmly believe that the only difference between where you are now and where you want to be is that at some point you have stopped yourself. Perhaps you stopped dreaming. Perhaps you stopped working at it.   It may be because of circumstances or because you had no support. It may be because of fear or because you feel that you don't have the knowledge or the skills to reach your dreams. The point is still that you have stopped. If you have a dream, no matter how big it is: It is there to inspire you. To make you reach up to something that is bigger than yourself or your circumstances. There is a quote by Doreen Virtue that says: "God doesn't give us our dreams without the ability to make them happen." Somewhere inside of you a part of you that believes that the dream is possible. Otherwise you wouldn't be dreaming about it. Sometimes all it takes is a step forward in the right direction, to step up and take on the challenge and discover what awaits you.

Some Ways to Find Inspiration

• Listen to that voice inside of you that is dreaming the big dreams. Dwell on the dreams, let them evolve and breathe life into them.

•   Ask yourself what may be stopping you from following your dreams. Often this can highlight areas in your life where you need to implement some changes.

• When you have highlighted areas in your life that are holding you back, do something about it. Make the changes or face up to the fears and get on the road to following your dreams.

•   Once you decide on a direction, don't stop. You may pause to think through strategies but don't stop or give up on the dream.

•   Find a mentor, coach or group that you can work with to help inspire you to go after your dreams.

Your dreams can become your reality. It really is as simple as that. You need to start believing in them. Don't waste time sitting around wondering why you haven't gotten there yet and all the reasons why you can't get to where you want to be. Rather add fuel to the fire and get those dreams on the boil. Your dreams can be your inspiration and the things that lead you to discover a whole realm of amazing talents and capabilities that you may not even know you have. Step up and go after something that is bigger than your current reality. Start developing those dreams.

Bernadette Doyle created Client Magnets to help self-employed people solve one of their biggest business problems: attract a steady stream of clients.   Register FREE for instant access to her teleseminar series on How to Get New Clients.

Loving your job?   Loving your business?   OR does it feel like you're still having to suffer through the more undesirable aspects of your work?   I once believed as long as you generally enjoyed your profession, and was rewarded for it, you would still need to take care of those elements and some tasks that you dislike doing.   Well, things have changed and this no longer has to be true.


In order to create the type of magnetism that attracts prospective clients to you, you must find that one thing that you're inherently intended to do and eliminate the rest.   With so many resources available to every one of us, there really is no excuse to continue to do OR continue procrastinate on those things we hate to do. But, you might ask, "How can I find that one thing I'm meant to do?"   You can start with your current business.   Here's how:

•      Make a list of all of the tasks that you're responsible for in your business.   Often, it can be hard to call up every duty, so it can be helpful to keep a daily log.

•      Assign a love factor to each task.   Is it your favorite?   Do you want to do it first every day because it makes you feel fulfilled?   Or is it the one you detest?   The one you try to avoid?

•      Isolate the tasks that you detest and ask yourself if those tasks can be eliminated.   Can you redesign your business' purpose to cut them from your routine?

•      If the detested duties are necessary duties, start, right away, to find another way to get them done.   Hire someone.   Automate them.   Anything that will eliminate the negative energy from your daily repertoire.

If this process has been completed efficiently, you will be left with one main task…the one that you're absolutely wild about.

The laws of positive energy dictate that you'll be paid more for those tasks which you enjoy the most. Once you can figure out what you're good at, and do that thing exclusively, you'll realize more success than you had when you were bogged down doing all of the other false necessities.

Another point to remember is though many of us would like to believe that our business lives and our personal lives can be maintained separately, with a definitive line dividing the two, it's nearly impossible to isolate them.   If there are things in your personal life that drag you down (laundry, cooking, cleaning), then do what you can to justify hiring someone to do them for you.   The positive energy that you'll create in your personal life will spill over into your professional life, multiplying the magnetism that you create.

Just loving your general profession or business is never enough to warrant truthfulness from the statement, "I love my work."     In order for your magnetism to be IRRESISTIBLE to potential clients, you must love every aspect of your business, even if that means whittling it down to one, exclusive task.

Do what you love, and only what you love…and others will love the idea of becoming part of your magnetic field of success.

Bernadette Doyle specializes in helping entrepreneurs attract a steady stream of ideal clients. If you want to get clients calling you instead of you calling them, sign up for her free weekly e-zine at

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